We often say "what you measure you can manage" and "what gets managed gets done". When it comes to achieving greater profitability, truer words cannot be found. The fourth way of growing a business, which is improving the effectiveness of the things that you do, is a vital part of assisting you to better manage the results.
 
We often talk about the importance of focusing your profit improvement strategies into some key areas. They are to increase: Read More

The measure of the successful pursuit of a lead is based on whether the lead, in time, turns into a sale. The key to this transition lies in both speed and perseverance. A systematic organisation and management of these leads can also help secure their progress through the stages of prospect to hot lead to profitable sale.  Read More

Someone once said "An Inbox is as personal a space as an underwear drawer — we all have one and are all embarrassed by both its organisation and contents." Start 2012 off by applying some simple and effective methods to maintaining an organised and less overwhelming (or embarrassing!) Inbox.  Read More

While evaluating the close of one year and making plans for the upcoming year ahead, it is a valuable tip to remember the worth of a reward. Simple tokens of your appreciation towards customers, staff and team members can pave the way to smoother transactions throughout the year. Read More

Often our biggest constraint in business is ourselves. We try to personally take on the expensive tasks that would normally need to be outsourced so that we can preserve our cash resources for other needs within the business.

Although there is certain logic to this, the downside is that it means we have created our own artificial ceiling. We have set a limit on our business' ability to succeed that is significantly less than what could be achieved. Read More

In order to thrive it is not enough to survive but grow. But a growth strategy doesn't necessarily have to be a high risk strategy. Too many business owners embark on an unnecessarily dangerous journey by trying to be everything to everyone.

A highly esteemed business professor at Harvard by the name of Michael Porter expressed the view that there are only two ways a business can gain a competitive advantage. Read More